Project: BAE Systems website and toolkit
Project: Prudential Momentum
Project: Molson Coors Adbook
Project: Deloitte Graduate Campaign
Project: Amiqus Games Advertising
Project: Alexander Mann Solutions Rebrand
Online advertising: it’s brutally honest. Behind the fancy lingo your account handler has been using – no clicks, no hits, no views – are some very simple home truths: no one found your advert, no one has read it, and those that did didn’t apply. Ouch.
And you’re not alone. Many traditional advertising agency copywriters aren’t doing online well – they just don’t know how. Luckily, help is at hand.
A strong employer brand doesn’t just mean candidates are more likely to accept your job offer. It doesn’t just mean they’re more likely to recommend your company to others. And it doesn’t just save you time and money in terms of attrition and recruitment (although all these things are true).
A strong employer brand also has a direct effect on your bottom line, making HR a profit, not cost, centre. How? Read the article by our Director, Martin Cerullo, in Human Resources magazine published in Singapore. To read the article, click here.
The use of social media in recruitment is a hot topic at the moment. Job hunters are using tools such as Facebook, Twitter and LinkedIn to market their skills and search for opportunities. Whilst employers and recruiters are using these sites to connect with candidates.
Where technology meets recruitment is a place we’re spending a lot of our time at the moment. And we’re not alone. Our Director, Martin Cerullo, has been supporting our colleagues in Asia as they comment on the growing trend in their region.
Read the article and watch this space for an interview on Singapore TV coming soon.
Well, we’ve finally made it. Our site is up and running.
Now we have the chance to show the world what we’ve been up to. Of course this site doesn’t show the full story, and we have many more tales to share about how far we have come since launching in late 2007. But nevertheless we hope this site will encourage debate and stimulate thinking for both existing and future clients. We hope you like it, and please feel free to post a comment on this post about anything you see. We’ll be adding to the site regularly and often so hopefully you’ll find something you like. If not, maybe we should create something for you that you will.
It’s funny how fleeting images catch your eye while going about your everyday business: a skeleton knight drinking coffee in Starbucks, a horned beast patiently waiting for a bus, multi-coloured aliens from the planet Zork playing in the local park. At least it’s not anything out of the ordinary for someone who’s totally absorbed in the Video Games industry. Read the rest of this entry »
Phew. The new UK recruitment website we’ve written, designed and built for BAE Systems is now live.
It’s been a busy couple of months. We’ve travelled everywhere from Farnborough to Prestwick to get a feel for the business and talk to people about their work. Read the rest of this entry »
Find 25 passionate, ambitious, global citizens with three to five years’ work experience to join Momentum, Prudential’s management development programme.
It was no easy task. We were looking for a very special kind of person.
Prudential required people always ready for change, people who would be comfortable with ambiguity, with international travel – and with starting a real job from day one, in a different culture, without having their hands held. They weren’t looking for talents with egos. They were looking for individuals keen to use their experience of leading and making a difference to work together and progress towards future leadership positions. Read the rest of this entry »