The Brief
CSC offers up to 60 graduates a two-year development programme in a variety of roles across Business, Technical, Consulting, Finance, and HR. Our research determined that the real strength of both programme and company was to be found in the freedom employees get. Graduates value the opportunity to work with a company where people listen to new ideas and where innovative ideas are acted upon. CSC graduates enjoyed the challenge to be found in their role and the responsibility they were given from day one, and so this sense of freedom drove our creative solutions. Read the rest of this entry »
The Brief
In March 2008, Zurich Financial Services Group found they were experiencing a shortage of property and motor claims handlers in the Farnborough and Leeds areas and gave us the opportunity to target prospective employees.
Their recruitment challenges were due to a very competitive market in Leeds, and an employee value proposition that wasn’t attracting target candidates from local companies such as AON, Thomson Directory, Nokia, BAE and Allianz, in Farnborough.
We were asked to devise a clear and engaging employee value proposition to ensure Zurich stood out from its competitors and to increase the level of direct hires, rather than using agency channels. Read the rest of this entry »
The brief
Deloitte wanted to create a more measurable employer brand experience as their previous agency offering stopped at simply delivering creative work for recruitment campaigns. As well as encouraging brand recognition and attraction amongst both internal employees and potential candidates, all creative work needed to push the brand and bring a “smile to the mind” of anyone who touched it. Read the rest of this entry »
The Brief
Thales recently asked us to create press and radio advertising to raise awareness of them as a leading employer in the Glasgow area.
Mention the name ‘Thales Optronics’ to anyone outside the secretive world of electrical and optical engineering and you’re likely to get a puzzled expression. Read the rest of this entry »
RSA recently completely rebranded and they asked us to develop new screening questions and templates that were in-line with their new brand guidelines.
It was important to ensure that all candidate touch-points convey the same messaging, tone of voice and imagery as this strengthens the brand and provides a consistent approach.
The key aim of this project was therefore to give candidates a consistent, professional experience and a feel for the culture at RSA.
We increased the available talent pool for Barclays to over 4,000 in under 2 months
Recently, Barclays UKRB became our first RPO implementation to incorporate an off-shore Tactical Sourcing Team (TST) to proactively source and talent-pool passive and active candidates for both volume and specialist positions.
To complete this strategy we used SourcePoint online technology to search and find suitable candidates, capture their details and send communications via email. Read the rest of this entry »
